PepsiCo sponsors first-ever Women’s Finalissima match between England and Brazil | Advertising | Campaign Asia
The match will take place on 6 April at Wembley Stadium. PepsiCo: Women’s Finalissima is organised by governing bodies for football in Europe…
Coronavirus: India urges ramped up testing as Covid-19 cases climb
The federal government is asking states to dramatically increase testing after seeing the highest daily case count since September India recorded more than…
Plastic-vomiting washer highlights Smol's eco-friendly packaging | Digital | Campaign Asia
Created by Mother London, the campaign marks the household cleaning brand’s biggest-ever marketing campaign. Sick and tired: Ad is designed to entice people…
Thai military delays date for new conscripts to report so they can vote on May 14th
The Ministry of Defence has postponed the date for new conscripts to report for military service to May 15th, to allow them to…
Kiko Milano targets €1.25 billion net revenue by 2027
Translated by Nicola Mira Published Apr 7, 2023 Italian beauty brand Kiko Milano has ended 2022 on a high, with a revenue of…
The CMOs MO: Marriott's Bart Buiring on marketing, metaverse and opening two hotels a week | Advertising | Campaign Asia
In The CMO’s MO, we go one-on-one with dynamic marketing leaders from across APAC and get them to answer 9 questions to get a…
Underscoring inclusivity, gender-fluid fashion on the rise in China | Marketing | Campaign Asia
About a hundred years ago, French couturier Coco Chanel pioneered women’s trousers and revolutionised the course of women’s fashion. Her challenging move and defiance of gender norms…
Delighting in Dvaravati art
A visitor takes a close look at the Dharmachakra Wheel at U Thong National Museum in Suphan Buri. (Photo by Phoowadon Duangmee) Think…
Zegna swings back to profit as namesake brand and Thom Browne impress
Ermenegildo Zegna Group’s 2022 results on Thursday looked impressive with the company saying it had a “robust” year and its results were in…
Agency Report Card 2022: BBDO | Advertising | Campaign Asia
With a new and dynamic leadership team, BBDO is recovering from the wounds of the pandemic, gaining stronger creative power but struggling with…