Klook, on their 8th anniversary, reinvigorates travel experiences in the Asia-Pacific region with a revamped system and new tourism board collaborations
With the pandemic seemingly in the rearview mirror, interest in travel is at a high. People are now on the look-out for the next best destination for a well-deserved vacation after pent-up stresses. That is why Klook, a go-to travel and experiences platform, looks to dedicate their 8th anniversary celebrations to keep up with the travel-hungry people by revamping their systems and building strong partnerships to encourage new discoveries and experiences.
The strong demand for travel is astounding once you see the numbers. Klook announced that it is seeing accelerated cross-border travel growth in Asia Pacific with one of its strongest quarters (over 300% QoQ growth), making them leaders in the region’s travel boom. This coincides with more than 140% year over year increase in searches on the platform. Not only has the company quadrupled its bookable services, destinations such as Singapore, Korea, Australia and Malaysia are also seeing strong recovery, with Klook exceeding its pre-covid cross-border revenue by 40% for its best performing markets.
Our neighboring countries seem to be everyone’s next bet, as Klook has seen an incredible surge in interest since Japan, Hong Kong, and Taiwan reopened their doors to tourists. Since Japan’s reopening announcement, the company has seen ten times increase in searches for Japan, with Taiwan, Hong Kong, and Singapore travelers driving this demand.
“As Asia’s leading travel and experiences platform, we are constantly pushing boundaries and striving to be the catalyst for tourism recovery in the region. Aside from exceeding pre-pandemic revenue in many of our markets, our strong 2Q demonstrates the strength of the brand and the industry in which we operate,” said Ethan Lin, Co-Founder and Chief Executive Officer, Klook. “In fact, as we celebrate our eighth anniversary, I’m proud to say that we’ve emerged much stronger and more resilient over the last two years, and the best is yet to come.”
Building new experiences
As travel recovers, experiences may soon become the currency of the future with travelers looking for authentic and quality experiences to share. This is why Klook is partnering with its merchants to bring attractive prizes and the best travel deals for you. From September 30 to October 14, 2022, you can participate in exclusive activities on their website. The Klook Travel Fest is also back in full force on October 22-23, 2022 at the Glorietta Activity Center. If you want to learn and experience more about the future of travel, then mark your calendars for this monumental event.
Even before these 8th anniversary celebrations have started, Klook has been building this overflowing excitement for a travel resurgence over the last two years with key partnerships. They have also been collaborating with tourism boards to rebuild travel confidence and accelerate tourism recovery. These collaborations include creating engaging content to rekindle wanderlust, co-curating and co-developing new and unique experiences to cater to changing consumer behaviors, and creative regional marketing campaigns to encourage and capture consumers’ desires to travel again. Among the most recent partnerships formed by the company are those with the Singapore Tourism Board, the Tourism Authority of Thailand, the Korea Tourism Organization, and Tourism Australia.
The purveyors of travel and experiences is also introducing several platform upgrades to make the process of discovering and booking experiences more seamless. The destination discovery feed is being re-engineered to benefit the over 7 million verified user reviews in their repository. Klook will also introduce a new Trips feature, which allows you to automatically generate personalized trip itineraries that you can share easily with friends and family.
For more information on Klook’s 8th anniversary travel deals, kindly visit their website.