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Not a once-off: How retailers can avoid pinkwashing during WorldPride – Inside Retail

not-a-once-off:-how-retailers-can-avoid-pinkwashing-during-worldpride-–-inside-retail

How businesses can celebrate WorldPride without pinkwashing. Source: Bigstock

With Sydney WorldPride 2023 on the horizon, retailers are seeking to play a meaningful and active role in supporting the LGBTQIA+ community, and demonstrating their commitment to – and championing of – diversity, inclusion and equality. Coles are a principal partner, while Vicinity Group has rebranded its retail centre in honour of the festival. The event is being hosted for the first time in the southern hemisphere, and coincides with the 50th anniversary of Australian Gay Pride Week, the 4

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