South Korean hospitality tech company, ONDA, is accelerating its global expansion with an investment in Hoteliers.Guru, a Thai hospitality technology company.
Hoteliers.Guru will work closely with ONDA to maximise revenue and improve guest experience for its partner hotels in order to establish a strong foothold in the South-east Asian hospitality market.
ONDA will also provide rapid technical support to Taiwanese and Thai hotels interested in adopting DIVE, ONDA’s SaaS-based property management system.
Founded in 2013, Hoteliers.Guru’s channel manager and booking engine are being used by over 700 major hotels and resorts in Thailand. The Thai government has selected the Hoteliers.Guru’s booking engine as a key digital solution to revitalise domestic tourism during the pandemic.
In addition, demand for Hoteliers.Guru’s solutions is growing rapidly among hotels and resorts in South-east Asia as international tourism reopens and the need for digital transformation increases.
Both companies signed an agreement last August to bring Hoteliers.Guru’s partner hotels and resorts to major online sales channels in South Korea through ONDA-HUB (formerly ONDA GDS).
Parkphoom Thamperakul, CEO and co-founder of Hoteliers.Guru, said: “The commitment provided by ONDA is recognition of Hoteliers.Guru’s positive impact on the hospitality industry and the potential we offer for creating long-term value for our investors and the country we operate in.
“ONDA is a partner who shares our vision for creating a sustainable travel tech industry that will enable us to accelerate the delivery of our business plan.”
“With the technology and market expertise of both companies, we are confident we can supply innovative solutions that will lead the digital transformation of global hotels,” added ONDA’s CEO Oh Hyun-seok.